Ads Around T.O

alanahamilton — Tue, 24 Aug 2010 01:12:14 +0000

Eaton Centre – Vintage Commercials

alanahamilton — Thu, 28 Jan 2010 01:10:17 +0000

Back when the Eaton Centre still had an Eaton’s, they also advertised on TV. I have found some entertaining commercials for the mall from 1983 / 1984.

Sherlock Holmes in Toronto

alanahamilton — Tue, 05 Jan 2010 04:41:03 +0000

While Avatar was the most anticipated film of the holidays, you wouldn’t know it by living in Toronto. Everywhere you looked in December, the city was plastered in advertising for Warner Brothers’ Sherlock Holmes.

Click to view slideshow.

Warner Brothers Toronto Twitter

How do ya like them Apps, Toronto?

alanahamilton — Thu, 19 Nov 2009 01:46:19 +0000

Mobile Fringe,a mobile marketing company that specializes in the production and development of proprietary applications for the iPhone and Blackberry devices has designed 3 exclusive Toronto iPhone Apps: The Toronto Eaton Centre App, Mobile Yonge App and the iUofT App.

As of last week, The Eaton Centre iPhone App is now available through the App Store.

The Eaton Centre App features include:
* The Latest Store Promotion
* Gift Card Information
* Complete Store Directory
* Interactive Mall Map
* Twitter and Facebook Connections

See the App in action:

Mobile Fringe CEO, Steve Sorge stated: “The Mobile Fringe Retail Platform is a powerful mobile marketing solution that has been built for our clients to get to market quickly, deliver real time information, and extend their marketing reach to the mobile device.”

Mobile is part of an integrated multichannel marketing plan. Smartphones are turning into the preferred way to consume content. Users want information in the palm of their hand and the app is turning into the preferred way to do this with real location based marketing.

Earlier this year, Mobile Fringe along with the Downtown Yonge Business Improvement Area launched the Mobile Yonge App.

The App features include:
* Easy Navigation to 1,000+ businesses in the area
* GPS mapping in seconds
* Map multiple stores and determine the best route
* Category driven searches to make things effortless
* Create a Favourites list for quick access to shops, restaurants, or stores
* One touch calling
* Once touch to a store’s website
* Stay connected with Downtown Yonge’s Facebook Page and Yonge Buzz

There are over 1,000 businesses in the Toronto Downtown Yonge area that are members and included in the app. They include large corporate stores like Best Buy, Jack Astor’s and Nike to local small business owners like The 3 Brewers. The main categories are Shop, Eat, Stay and Play.

“Together with the Toronto Downtown Yonge B.I.A., it is about giving citizens and visitors of the area a way to access directory and category information in seconds, and get to where they need to go fast,” said Steve Sorge. “There is no better place to do that than the mobile device when they are actually in that geographic location. The future possibilities include sending dynamic promotions and digital coupons.”

Mobile Fringe released another Toronto App this year with iUofT for students at the University of Toronto.

The iUofT app features:
* Campus departments and buildings
* GPS mapping – leveraging Google Maps
* Shops and Restaurants
* Campus Services
* Parking and TTC locations
* Access University Sports News

Mobile Fringe saw the potential for improved student communications and efficiency by introducing this application and changing the way students access information. Students are much more mobile than they used to be, they want facts in the palm of their hands. The goal is to give users the information quickly so they don’t waste valuable looking up data in the traditional methods.

Mobile Fringe website

TORONTO ADSCAPES » Eaton Centre

Ads Around T.O

Eaton Centre – Vintage Commercials

Sherlock Holmes in Toronto

How do ya like them Apps, Toronto?